On the trail of the art of roasting.


A Look into the World of Specialty Coffee

In the world of coffee, roasting is an art that goes far beyond simply heating beans. It's a craft process that forms the heart of what we know and appreciate as specialty coffee. At BREW, we understand the importance of roasting for the quality and flavor of our coffees, and therefore, we'd like to provide an in-depth look into this fascinating process.

The Significance of Roasting

From Green Beans to Aromatic Coffee

But before we dive deep into roasting, let's briefly touch on the significance of this step. The roasting process transforms the green, raw coffee beans into the aromatic, brown beans that we recognize and love. This process has two main goals: firstly, it removes moisture and unwanted acids from the beans, which improves their solubility. Secondly, it develops the complex aromas and flavor profiles that define the coffee.

At BREW, we consider roasting to be an art form that allows us to highlight and accentuate the unique characteristics of each coffee. Every coffee has its own traits that can be subtly refined through the roasting process to create an exceptional tasting experience.

Technology and Experience

To master the art of roasting, one needs both the right equipment and the knowledge and experience of a skilled roastmaster. At BREW, we rely on state-of-the-art roasters equipped with precision controls to monitor and optimize every step of the process.

Our roasters use a combination of gas burners and rotating drums to ensure even heat distribution and achieve precise roasting. By controlling parameters such as temperature, airflow, and roasting time, we can customize and fine-tune the desired profile for each coffee.

Moreover, at BREW, we don't just rely on technology; we also value the expertise of our experienced roastmasters. These professionals bring years of experience and a deep understanding of the complexity of roasting, enabling them to capture and refine the nuances of each coffee.

The Art of Profiling: Unique Profiles for Unique Coffees

A crucial step in the roasting process is creating an individual roasting profile for each coffee. At BREW, we view each coffee as a unique work of art and develop tailored profiles to unlock its full potential.

Creating a roasting profile requires a thorough analysis of the specific characteristics of each coffee, including its origin, variety, and processing method. Based on this information, we can determine the optimal parameters for temperature, roasting time, and profile development.

Our roastmasters use a combination of sensory evaluation and technology to monitor and adjust the development of the roasting profile. Through regular tastings during roasting, they can assess the progress of the coffee and ensure that it develops the desired aromas and flavor notes.

From Farm to Cup

The roasting process is not just a technical step; it's also a creative and artistic practice. At BREW, we see the roastmaster as a craftsman who transforms raw materials into unique works of art.

From selecting the raw beans to tasting the finished coffee, every phase of the process is significant. We work closely with our partners on coffee farms to select the best beans and ensure that they provide the quality and purity required for our specialty coffee.

Moreover, at BREW, we prioritize sustainability and ethical practices throughout the entire supply chain. We strive to pay fair prices to farmers and ensure that they are adequately rewarded for their hard work and dedication.

An Invitation to Taste

In conclusion, we invite you to experience the art of roasting yourself by trying our selection of high-quality Specialty Coffee Every coffee in our range has been roasted with care and dedication to provide an unparalleled tasting experience.

At BREW, we firmly believe that good coffee is more than just a beverage—it's an experience that engages all the senses and connects us with the world around us. We hope you'll join us on this journey and discover the art of roasting in all its facets.

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